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Electric puts ‘car buying that revolves around you’ centre stage for CarStore

By James Scrivener, 26 May 2022
2 mins read

Pendragon and The Maverick Group are set to launch CarStore’s first major Advertising campaign since a major re-brand at the…

Top Tips for an Alpha Mindset

By Jamie Bell, 2 March 2022
5 mins read

Screens, PowerPoint, Excel and smartphones are only good for productivity. Which sounds counter-intuitive. But tech is BETA. All about getting…

Back to Basics

By Jamie Bell, 21 February 2022
5 mins read

As an industry we are obsessed by jargon-laced ‘points of difference’. Pretending that complicated slogans, catchphrases and promises are some…

The Maverick Group partners with Pendragon to help drive marketing efforts

By James Scrivener, 20 January 2022
1 min read

Pendragon, one of the world’s leading automotive retailers, has appointed independent agency, The Maverick Group, as its full-service integrated agency…

Inside the Creative Brain

By Jamie Bell, 13 January 2022
3 mins read

Every creative business, anywhere, recognises the simple fact that survival depends on being able to generate new ideas that create…

The Importance of Chewing Things Over…

By Jamie Bell, 5 January 2022
2 mins read

So, you want to unlock your inner Speculator. You are keeping an open mind, hoovering up tidbits of information left…
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