Where do ideas come from? Do they appear out of nowhere in a puff of smoke? Or are they something that sits in the back of our minds waiting to be tapped into?

When I was Creative Partner at VCCP I was asked to write a white paper for my department about how ideas happen. And by happen I mean digging down into the proven science about how the brain actually works, what brain states allow ideas to flow, and how to get into that headspace more often to have the best ideas possible.

Dan Plotkin joined Electric this September as Creative Director to work alongside Neame Ingram. The pair first teamed-up at Table 19 where they hit it off instantly.

The Co-Founders of The Maverick Group, Carron Edmonds and Owen Rees have been named as two of The LDC Top 50 Most Ambitious Business Leaders for 2021. The programme, which is supported by The Times and now in its fourth year, celebrates the inspiring leaders behind some of the UK’s most successful and fast-growing medium-sized firms….

Neame started his career at CDP, where he learnt all about the big idea and brand thinking. He then joined Mustoes, Publicis Chemistry where he helped launch EE and most recently PSONA Twelve working on the Cineworld campaign. Other household brands he has worked on include Emirates, Co-op Insurance, NatWest and Amex.

The Maverick Group, a leading independent agency group, has announced the appointment of Chris Tedman, previously Chief Operating Officer, as the new Managing Director of the business. The move sees current Managing Director and co-founder, Carron Edmonds, move into a newly created Chairperson role, tasked with overseeing the overall growth of the Group.